Aamir Khan, gearing up for the release of his film Sitaare Zameen Par (set to release June 20, 2025), was recently seen making vada pav—a popular Mumbai street snack—at a stall outside Dadar station, one of the city’s busiest locations. Dressed casually, Khan prepared and served vada pav to a crowd of onlookers, engaging in light banter and even asking about green chillies, a typical local touch.
Many fans and social media users criticized the move, calling it a marketing or publicity stunt for his upcoming film. Some pointed out that this kind of street food activity by Bollywood stars has become “compulsory” ahead of movie releases. There were also concerns about hygiene, as Aamir was seen making vada pav without wearing gloves.
Others praised his promotional creativity, noting that Aamir Khan is known for unconventional film promotions. Some fans were amused and thrilled to see him interact so directly with the public, with comments like “Nobody can beat his promotional strategy”.
Aamir Khan is widely recognized for his unique and often unconventional promotional campaigns. This vada pav event is part of the ongoing promotions for Sitaare Zameen Par, which is described as a sports comedy-drama and a spiritual successor to his acclaimed film Taare Zameen Par. The film features a cast that includes actors with Down syndrome and focuses on inclusivity and empathy.
